Intellectual Property

Ronze Partners brings together elite intellectual property lawyers from top domestic red-circle law firms. With their extensive experience, solid business acumen, and deep insights, they are dedicated to addressing cutting-edge, complex, and challenging intellectual property disputes and transactions in the market. They provide clients with precise, high-quality, and forward-looking intellectual property legal services, helping clients maintain a competitive edge in the fierce market and achieve sustainable development.

 

Our lawyers, with outstanding professional skills and broad industry experience, offer comprehensive intellectual property legal services to clients from various industries both domestically and internationally, including film and entertainment, digital gaming, cosmetics, hospitality, fast-moving consumer goods, internet technology, traditional manufacturing, automotive, and real estate. 

 

Service Experience of Ronze Partners' Intellectual Property Lawyers

Antitrust

● Represented a globally renowned gas processing company in an antitrust lawsuit filed by its customer for abuse of market dominance.

● Represented a leading domestic third-party payment platform in an antitrust lawsuit initiated by a professional consumer.

● Represented a globally recognized materials supplier in handling a dispute involving an RPM vertical monopoly agreement initiated by its distributor.

● Represented automotive companies, chemical manufacturing companies, and others in antitrust investigations initiated by law enforcement agencies.

 

Corporate Reputation and Goodwill

● Represented a well-known domestic video bullet-screen website in a defamation lawsuit initiated by another prominent domestic video website.

● Represented a globally renowned domestic gaming company in initiating a defamation lawsuit concerning false negative online statements.

● Represented a well-known domestic smart appliance company in dealing with a lawsuit of commercial disparagement and false advertising initiated by a competitor.

 

Trade Secrets

● Represented a U.S. multinational company in a dispute involving a former employee's infringement of the company's trade secrets. The former employee downloaded hundreds of thousands of files containing trade secrets from the company's servers before departure, posing a significant threat to the company. Through a series of legal actions and negotiations, successfully helped the company avoid the risk of trade secret leakage and secured substantial compensation for the client.

● Represented a leading automotive parts supplier in multiple investigations and lawsuits regarding departing employees' infringement of trade secrets.

● Represented a software company in initiating and winning a lawsuit concerning a former employee's alleged infringement of trade secrets.

● Drafted confidentiality agreements for several clients and provided compliance advice on their trade secret protection systems.

 

Copyright

● Represented Actoz in multiple cases against co-copyright holder Wemade for unauthorized external licensing that allegedly infringed copyright, and secured a second-instance ruling from the Supreme Court confirming infringement.

● Represented Shengqu Games in a lawsuit against the game "Rainbow Story" for copyright infringement and unfair competition. Successfully established that the use of images from the game "MapleStory" in the accused game's promotional advertisements constituted copyright infringement, and improper statements during promotion amounted to unfair competition. The case is currently in the second instance.

● Represented a globally renowned cosmetics company in handling disputes related to IP cooperation agreements.

● Represented a well-known domestic internet company in responding to a batch of lawsuits for information network communication rights infringement initiated by professional rights defenders.

 

Trademark Rights

● Represented the world's largest photovoltaic module supplier in a dispute over well-known trademark infringement and unfair competition caused by a domestic entity's unauthorized registration of their trademark as a business name. Through multiple rounds of negotiations, a settlement was eventually reached, compelling the other party to change their company name.

● Represented a globally recognized cosmetics company in a trademark infringement lawsuit initiated by another well-known cosmetics company.

● Represented a globally renowned hotel management company in administrative complaints to local authorities against various infringing entities nationwide that registered their trademarks as business names or prominently used them in related services, achieving positive results.

● Represented numerous well-known enterprises in trademark strategic acquisition projects, including trademark screening, acquisition plan design, negotiation, preparation of transaction documents, and trademark transfer applications, helping clients establish defensive trademark protection systems.

● Represented clients from various industries in comprehensive complaints regarding trademark infringement, copyright infringement, and reputation rights infringement on the internet (including but not limited to e-commerce platforms, social media, etc.), achieving positive outcomes.

 

Unfair Competition

● Represented Shengqu Games in lawsuits against the allegedly infringing games "Qingyu Dynasty" and "Jiuzhou Qingyu Chronicle." The case was selected as one of the "Top 10 Influential New Entertainment Cases in China 2022" and a "Typical Case of Intellectual Property Judicial Protection in the Film and Television Industry by Shanghai Courts."

● Represented Aether Magic Bags, the rights holder of the well-known board game "Splendor," in a rights protection lawsuit against the allegedly infringing board game "Gem Merchant." The case was selected as one of the "Top 10 Influential New Entertainment Cases in China 2023."

● Represented Bluesand and Shulong in a rights protection lawsuit against the allegedly infringing "Legend" murder mystery script. Through a comprehensive strategy of copyright infringement, trademark infringement, and unfair competition, successfully established that the script product infringed the copyright of the game "Legend," violated the plaintiff's trademark rights, and constituted unfair competition. The case was selected as one of the "Top 10 Most Research-Value Intellectual Property Judgments in China 2023" and a "Typical Case of Intellectual Property Judicial Service Guarantee for High-Quality Development of New Productive Forces by Pudong New Area People's Court."